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Chapter 4, Part 2 – How Yahoo Became The Web’s First Great Company
Summary: Yahoo became the web’s first truly great company, and in this episode, we examine why. Turning to advertising as a business model, Yahoo was among the first to find a way for the Internet to...
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Chapter 4, Supplemental 8 – Danny Sullivan Talks Search Engine History and...
Summary: Danny Sullivan is generally acknowledged as THE expert on the search industry (www.searchengineland.com). Danny first got his start coving search all the way back in 1996, and for almost...
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